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Issue 12 - February 2024
Welcome to the 12th Issue of i-MBA SCOPE! Professor Eric Soderquist
 | It's my great pleasure to welcome you to the 12th issue of our periodical newsletter i-MBA SCOPE. This issue focuses on Artificial Intelligence, AI, today’s major transformative force in business and beyond... |
Artificial Intelligence, Business and Society, Interview with Dr. Theodoros Evgeniou, Professor at INSEAD and Visiting Professor at Athens University of Economics and Business (AUEB)
 | As AI innovations continue to surprise everyone, many questions about these technologies are in the minds of people: from governments to board rooms, executive meetings, schools and even casual social settings... |
Artificial Intelligence in a Big Data World: A Tool for Supporting Business Decision Making, by Andreas Zaras, Artificial Intelligence and Data Science Professional
 | Today’s business environment is characterized by fierce competition, high uncertainty, continuous changes that occur very sudden and quickly, and is fragmented... |
The Year that AI was Democratized, by Dimitrios Agagiotis, Azure Data & AI Specialist at Microsoft, and i-MBA Alumnus
 | Since the Scientific Revolution around 500 years ago, the global economy has been based on a model where new scientific developments lead to technological advancements, which fuel the world with increased productivity... |
AI at i-MBA Alumni Community, by Panayotis Gezerlis, Founder & President of Convert Group, and i-MBA Alumnus
 | Artificial Intelligence has transcended its once futuristic notion to become an integral part of our everyday lives. From the convenience offered by Siri and the navigational prowess of Google Maps to the tailored recommendations on Netflix... |
The Impact of AI on Digital Advertising Revolutionising Marketing Strategies, by Konstantinos Skianis, CEO & Founder at MEDIACUBE, and i-MBA Alumnus
 | In the dynamic realm of digital advertising, the integration of Artificial Intelligence (AI) has catalysed a paradigm shift, revolutionising the way brands engage with their audiences and optimise marketing campaigns... |
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