Green Solutions in Tourism

After a period of ‘hibernation’ the IMBA CSR Monitor is back with updates of interesting initiatives in the broad area of Corporate Social Responsibility happening in Greece and internationally.

With prospects of increasing the flow of tourists to Greece to new record heights in 2014, the tourism industry has huge potential to develop and bring growth back to the country. An interesting project initiated by UNWTO (The World Tourism Organization) called Hotel Energy Solutions (HES)  delivers information, technical support and training to help Small and Medium Enterprises (SMEs) in the tourism sector to increase energy efficiency and renewable energy usage. Potential to innovate and provide a more ecologically-friendly vacation experience could provide an additional advantage to Greece’s myriad of tourism oriented businesses.

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